Reputation attacks on businesses
Reputation attacks on businesses

Something False Is Online About Your Business

The first question is not who wrote it or what it is worth. It is whether it can come down at all — and for a great deal of what gets posted, the honest answer is that it cannot. This site says which is which: 12 pages on where it happened and what that operator will actually do, 12 on what can be done about it, and 8 guides. Every page names something that will not work.

Before you pay anyone

Glassdoor publishes this about the vendors who sell review removal: “no user, company or service — paid or free — can remove reviews from Glassdoor.” Yelp says no employee can override the software that decides which reviews are shown. Ripoff Report says it does not remove reports at all. Any quote to remove content from those three is a quote to do something the operator says is impossible.

What this covers

Two questions, in this order


Where it happened decides what is possible. What you do next decides what it costs. Almost every mistake I am called in to fix came from answering the second question before the first — a demand letter sent to a platform that does not read them, a lawsuit that turned a dead page into a news story, a removal service paid in advance for an outcome no operator permits.

The operator

Where It Happened

12 pages on the platforms — reviews, social, publishers and video — each labelled with what that operator will actually do: a published policy route, a case-by-case call, or no removal route at all.

See the platforms →

What it does

What Can Be Done

12 pages on the responses — removal, suppression, evidence and harm — each labelled with what it can achieve. Some take content down. Some change what people see. Some change nothing and build the record.

See the responses →

Start here

The platforms people arrive asking about


Everything on this site →

By group

The eight groupings everything sits in


Review Platforms

4 pages

Where customers, employees and competitors rate a business in public, and what each operator will actually do about a review.

Google Reviews Yelp Glassdoor Ripoff Report

Social Networks

4 pages

Posts, comments and coordinated campaigns on the networks, and the policies that decide whether any of it comes down.

Facebook Instagram X (Twitter) Reddit

Publishers and Complaint Sites

2 pages

News reports, blogs and the sites built specifically to host complaints — the hardest category to move.

News and Blogs Complaint Sites

Video and Live

2 pages

Uploaded video and live broadcast, where the content is heavy, the reach is fast and the record is thin.

YouTube TikTok and Live

Getting Content Removed

3 pages

The routes that take the content itself down, and the far larger set of situations where none of them applies.

Removal Requests Legal Demands Deindexing

Changing What People See

3 pages

The content stays. What a search for the business returns does not have to.

Suppression Owned Properties Monitoring

Building the Record

3 pages

Preserving what exists and establishing who did it, before either becomes impossible.

Preservation Attribution Review Fraud

Measuring the Damage

3 pages

What an attack actually cost, separated from everything else that moved at the same time.

Revenue Harm Visibility Harm Executive Harm

Browse the categories →

Keep reading

If you want me to look at it

I work with businesses and their counsel on reputation attacks involving reviews, platforms, search results and the record behind them. I am not an attorney and I do not give legal advice. Tell me what you found and where, and I will tell you what is possible before anything else.

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